This book aims to be a fundamental tool for managers, academics and entrepreneurs, as well as for students in the areas of Management, Economics, Marketing and others.
It reveals the reason for the success in the internationalization of the well-known companies and/or organizations Adega Cooperativa de Favaios, Amob, Continental Mabor, Joalpe, Louropel, Meia Dúzia, Monsanto GeoHotel Escola, Nobrand, Primor, Riopele, Salsa, Unissima and Vieira de Castro.
It involved 24 renowned academics from various universities, polytechnic institutes and their higher schools and is aimed at everyone looking for a management and study support manual with practical, concise and… Portuguese cases.
It is part of the annual Entrepreneurship event being held by the Municipality of Vila Nova de Famalicão within the scope of Famalicão Made In.