At a time when the services sector is in vogue, this is a fundamental work for all who work in services - the area activity that employs more on Portugal - as well as for teachers and students of this vast field of study.
The authors are two of the leading experts in the area at Portugal, and professors at the University of Beira Interior, the Polytechnic Institute of Castelo Branco and the Management School of Idanha-a-Nova.
João J. Ferreira is Director of the International Journal "International Journal of Management Science and Information Technology. "
Synopsis extract:
"Given the vital importance of the services sector for the competitiveness of any economy, the work addresses a range of issues
related to the issue of entrepreneurship and innovation in services, and specifically its contribution to entrepreneurship, innovative and competitive in Portugal.
This work also aims to be a facilitator of absorption and transmission of knowledge for all those who study, teach and investigate these thematic and can thus have contact with a set of tools applicable and useful for the learning process. "
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